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Learn from Veteran Reporter Russell Ruffin with 15,000+ Satisfied Clients
Expand Your Skills
Controlling the Narrative of a Story
Refining Your Talking Points
Creating Powerful Sound Bites
Holding Effective Press Conferences and News Interviews
Keeping Your Media Message On Track
Press Release Writing and Distribution
Turning Negative Press into Positive Press
Alternatives to “No Comment”
Managing Tricky Questioning
Projecting the Proper Body Language
Going LIVE On-Camera via Social Media
Lessons Learned from Real World Events
Watch Class Highlights - Click below
Live Demonstrations
Shooting and Distributing Your Own Sound Bites
Utilizing Social Media Platforms
Handling Ambush Interviews
Coping with Investigative Reporters
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